Victorian DOJ & NSW RFS:
Fire safety CAMPAIGNS

Successfully pitched on both Victorian and NSW fire safety accounts, producing highly effective campaigns for each state.

VICTORIA: How well do you know fire?

A large-scale fire safety campaign on the lead up to what became the worst fire season in Australian history, overcoming Victorians’ apathy and compelling them to make a plan to survive one of the most bushfire-prone places on the planet.

To bring some of the most stark facts about fire to life, we created a radio campaign to illustrate just how quickly grassfire can spread.

NSW - RFS:
FIRE LESSONS 2020/21

Bringing to life some of Australia’s most iconic bushfire news footage, featuring real survivors from previous years.
We pitched and retained the RFS business for the 12th year.

- Shortlist, AWARD Award, Film Craft
- Shortlist, AWARD Award, Film Craft

NSW - RFS:
FIRE LESSONS 2019/20

The 2019/20 bushfire season was one of the worst in living memory. Many Australians learned some terrifying lessons - lessons that are incredibly valuable when they’re shared with other people living in high-risk areas.